Advocacy doesn’t happen in isolation — it takes strong relationships, shared goals, and a constant presence at the table. And this month, Poconos VRO has been doing exactly that.

Our board members attended the Pocono Mountains Visitors Bureau (PMVB) Marketing Meeting, where regional tourism leaders outlined plans for 2026. From expanded marketing efforts to new destination strategies, it’s clear that the Poconos continues to thrive as one of Pennsylvania’s most beloved vacation destinations — and short-term rentals are a big part of that success story.

Meanwhile, Rebecca represented VRO nationally at the VRMA Conference, meeting with advocacy leaders, compliance experts, and industry innovators from across the country. From understanding emerging regulations to learning what’s working in other markets, she’s ensuring that the Poconos isn’t just part of the conversation — we’re helping lead it.

Locally, our outreach continues through the Pocono Chamber of Commerce and a growing network of alliances and partnerships. These relationships strengthen our advocacy efforts and directly benefit members through education, collaboration, and exposure.

We’re also expanding our Local Supplier Portal, a new membership tier designed to showcase the small businesses that keep our STR ecosystem running — cleaners, contractors, realtors, and vendors. By connecting hosts with trusted local partners, we’re strengthening the regional economy and giving local businesses the visibility they deserve.

This is what Poconos VRO does for you — showing up in every room that shapes policy, tourism, and perception in our region. Every meeting we attend, every relationship we build, and every alliance we grow is about protecting your right to operate responsibly and ensuring your business has a voice.

Your membership makes that possible.
Stay involved. Stay informed. Stay represented.
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